Brand x Allaire Bartel
Custom brand photography proposal for [Client Name]
→ For visuals that build trust, grow community, and drive conversions.
📌 Project Goals
Why we’re doing this
Point 1
Point 2
Point 3
→ To hit those goals, every shoot starts with the same strong foundation.
📸 Every Project Includes
Every shoot includes the same thoughtful structure and quality, regardless of the package:
A kickoff call to align on goals and direction
A shared client portal to keep everything organized
Pre-production planning and prep
Flexible production (studio or lifestyle)
A proofing gallery to select your final images
Expert retouching of final images
A 2-year digital usage license (website, social, email)
High-resolution image delivery
These aren’t extras — they’re the baseline. This is what it takes to create cohesive, conversion-worthy brand visuals.
→ Now that we’ve got the essentials covered, let’s dive into the creative.
✨ Inspiration
Click to expand
Mood + Vision
Point 1
Point 2
Point 3
Point 4
→ Let’s take that vision and look at what we’ll need to bring it to life.
📸 Production Needs
What Your Shoot May Require
Based on our conversation, this is the production support your project may require. Estimated production expenses are detailed below – actual expenses are billed at-cost, with your prior approval.
Backgrounds & Props
Backgrounds and props already in my collection are always included at no extra charge. Anything acquired for your project is yours to keep – I can hang onto them for future shoots, or pass them on to you!
Verdigris
Sandstone
Botanicals
White Marble
Location
A studio rental is recommended for this project.
Talent
Add in specific people, or just a brief descriptor (e.g. two unsigned talent with yoga knowledge).
Styling, etc.
→ Now that we’ve outlined the setup, let’s talk process.
🗓️ Process & Timeline
Week 1: Onboarding & Pre-Production
Contract + deposit
Kick-off call
Week 2: Pre-Production
Shot list finalization
Prop sourcing
Booking talent & crew
Location rental
Week 3: Production
Half-day of studio photography
Week 4: Post-Production
Gallery reveal
Final image selection
Retouching + file prep
Delivery of high-res + web-optimized files
→ With timing mapped out, here’s the estimated investment to bring it all together.
💵 Investment
Studio Product Photography
Total Project Estimate: $[Insert Number]
Breakdown:
Creative Fee ([Full/Half] Day Shoot): $[ ]
Licensing ([X] images, 2-year digital): $[ ]
Estimated Production Expenses: $[ ]
Motion Add-Ons: $[ ]
Expanded Licensing (if applicable): $[ ]
This total reflects the scope we’ve discussed. Any changes to production or licensing will be quoted and approved before being added.
→ If this looks good, here’s how to move forward.
✅ Next Steps
When you're ready to move forward, here’s how to lock things in:
Click the link below to select your package, confirm any add-ons, and complete the booking.
Once the contract is signed and deposit is submitted, I’ll be in touch to schedule our pre-production call and map out the shoot details.
From there, we’ll finalize production and confirm your shoot date.